Hi, I'm Olivia Rosario!

I help businesses turn complex problems into intuitive, beautiful digital experiences.

With over a decade of experience, I specialize in designing accessible, data-driven solutions that solve user problems and drive business growth.

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Brief Career History

I began my career rooted in graphic design, creating brand identities, marketing collateral, and digital assets for small businesses. Early on, I developed a strong eye for typography, layout, and visual storytelling, which laid the foundation for my design approach.

As my work evolved, I transitioned into web design, building responsive landing pages and digital experiences that balanced aesthetics with usability. This naturally led me to UX and product design, where I focus on crafting user-centered digital experiences, from research and strategy through wireframes, prototypes, and implementation.

Over the years, I’ve led end-to-end design projects across interactive content, web platforms, and product experiences where I combined my visual design expertise with UX strategy to deliver intuitive, engaging, and impactful solutions.

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Olivia Rosario

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years of design experience across graphic, web, and product design.

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brands impacted, from a variety of industries.

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successful projects launched for clients.

My Design Approach

I solve problems by putting users first, combining research, strategy, and visual design to create intuitive and meaningful experiences. Accessibility, clarity, and simplicity guide every decision, ensuring products are inclusive and easy to use. I aim to craft designs that not only meet business goals but also delight and empower users.

Skills

With a background spanning graphic design, web design, and UX strategy, I bring a multidisciplinary approach to creating experiences that balance form, function, and business goals.

Design Skills

Research & Strategy

Tools & Applications

Technical Skills

UX Design Product Design UI Design Interaction Design Graphic Design Branding Responsive Web Design Design Systems Wireframing User Flows Prototyping Visual Design Typography Layout Composition Accessibility & Inclusive Design User Research Qualitative Research Quantitative Research Usability Testing Iteration Data-Driven Design A/B Testing Data Analytics UX Strategy Product-Led Thinking Cross-functional Collaboration Stakeholder Communication Figma Components Figma Auto-Layout Figma Prototyping Adobe Creative Suite Adobe Photoshop Adobe Illustrator Adobe Dreamweaver Adobe Acrobat Adobe Express Adobe XD Adobe InDesign Sketch InVision Miro Maze UserZoom InVision Pendo GoogleAnalytics MixPanel Salesforce Zendesk Jira Monday Trello HTML CSS CSS Animations CSS Transitions LESS JavaScript Micro-interactions Agile/Scrum

How I Work

From research through delivery, I design experiences that are thoughtful, user-focused, and results-driven.

I start by diving deep into the problem space to understand both user needs and business goals.

This involves conducting user interviews, surveys, and competitive analysis, as well as reviewing analytics to uncover actionable insights.

The goal is to build a solid foundation for design decisions that are informed, purposeful, and user-centered.

With research insights in hand, I create wireframes and interactive prototypes to map user flows and explore multiple solutions.

This helps visualize concepts, identify potential friction points early, and align stakeholders on the direction of the design.

Iterating in this stage ensures that both usability and functionality are considered before moving to high-fidelity design.

I apply visual design principles to bring wireframes to life while maintaining clarity and accessibility.

Feedback from stakeholders and iterative testing guides refinements to ensure the design communicates effectively and delights users.

The process balances aesthetics with usability, creating a cohesive and engaging experience.

I validate designs through user testing, A/B experiments, and real-world feedback to ensure they meet user needs and business objectives.

Based on insights, I iterate and refine solutions to maximize usability and impact.

Finally, I deliver development-ready assets, design specifications, and documentation, collaborating closely with developers to ensure accurate implementation and seamless handoff.

Testimonials

Certifications

Certifications that validate my skills in creating seamless, user-focused digital experiences.

Product-Led Certification
Product-led Certification
Issued by Pendo

Earners of this badge have demonstrated their knowledge of how to place their product at the center of the customer experience and leverage their product to solve challenges across all departments of the business, thereby being product led.

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Enterprise Design Thinking Practioner
Enterprise Design Thinking Practioner
Issued by IBM

The earner has acquired knowledge of applying Enterprise Design Thinking and its value. As a Practitioner, the badge earner finds opportunities to try it out in their every day work.

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Enterprise Design Thinking - Team Essentials for AI
Enterprise Design Thinking - Team Essentials for AI
Issued by IBM

This badge earner has demonstrated proficiency in using Enterprise Design Thinking concepts and activities to design responsible artificial intelligence systems with intention and a focus on people

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Foundations of User Experience (UX) Design
Foundations of User Experience (UX) Design
Issued by Coursera

Earners of this certificate learned entry-level UX designer responsibilities, key UX concepts like user-centered design and accessibility, and the value of design sprints.

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Start the UX Design Process: Empathize, Define, and Ideate
Start the UX Design Process: Empathize, Define, and Ideate
Issued by Coursera

Earners of this certificate learned to empathize with users, define their needs through problem statements, and generate ideas for solutions.

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Build Wireframes and Low-Fidelity Prototypes
Build Wireframes and Low-Fidelity Prototypes
Issued by Coursera

Earners of this certificate learned to create storyboards, wireframes, and paper prototypes, and to design low-fidelity prototypes in Figma.

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Design in Action

Exploring the intersection of creativity and strategy across design and digital experiences.

UX/Product Design

Crafting user-centered products with seamless flows and meaningful results.

Web Design

Clean, responsive websites that are user-friendly and business-ready.

Graphic Design

From branding to marketing materials, I create impactful visuals that tell stories.

Get In Touch

I’d love to discuss your next project or collaboration opportunity.

Whether you’re looking to create a new brand identity, redesign your website, or craft a seamless product experience, I’m excited to hear about it.

Feel free to reach out via email, connect with me on LinkedIn, or send a message through this form.

I’ll get back to you as soon as possible.

designs@oliviarosario.com linkedin.com/in/oliviarosariodesigns